Some key takeaways about the camp marketing funnel:
Awareness - Meet parents where they are. Sharing information online, at schools, in parent groups, and even collaborating with other camps can drive visibility and increase enrollment.
Consideration - Instill confidence and trust with testimonials from parents, campers, and staff.
Conversion - Use strong CTAs to drive action. Discounts and incentives aren’t required, but they help!
Retention - Make it easy for current customers to advocate for and share your camp with other parents. Tagging them in social posts of their kids having fun at camp is a great tactic.
Want more resources to help you grow this year? Check out these guides:
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Some key takeaways about the camp marketing funnel:
Awareness - Meet parents where they are. Sharing information online, at schools, in parent groups, and even collaborating with other camps can drive visibility and increase enrollment.
Consideration - Instill confidence and trust with testimonials from parents, campers, and staff.
Conversion - Use strong CTAs to drive action. Discounts and incentives aren’t required, but they help!
Retention - Make it easy for current customers to advocate for and share your camp with other parents. Tagging them in social posts of their kids having fun at camp is a great tactic.
Want more resources to help you grow this year? Check out these guides:
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Some key takeaways about the camp marketing funnel:
Awareness - Meet parents where they are. Sharing information online, at schools, in parent groups, and even collaborating with other camps can drive visibility and increase enrollment.
Consideration - Instill confidence and trust with testimonials from parents, campers, and staff.
Conversion - Use strong CTAs to drive action. Discounts and incentives aren’t required, but they help!
Retention - Make it easy for current customers to advocate for and share your camp with other parents. Tagging them in social posts of their kids having fun at camp is a great tactic.
Want more resources to help you grow this year? Check out these guides: